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Storify Launches a New iPad App for its Story Building Service

Storify Launches a New iPad App for its Story Building Service

Today Storify announced a brand new app for the iPad which will bring its drag and drop collection of Tweets, videos and other web links to the tablet.  The app has a smooth look and resembles the core features of the web app.

Storify is a service that lets you combine links from Twitter and other social network services into understandable stories.  It is a great and fast way to organize a bunch of links, Tweets and pieces of media into something understandable and fluid which is much easier to read.

“Whether you’re at a conference or at home, you can mix social streams to create simple, beautiful stories to share and remember the moments in life that matter,” said Xavier Damman, Storify co-founder and CEO.  “You now have storytelling at your fingertips.”

The iPad app keeps the process of creating new stories simple, allowing you to pull from five specific and very popular services including Twitter, Facebook, Instagram, YouTube and Flickr, as well as the web.  Once you create a story, you choose a service on the right and flick your way through items that are divided out into easily collectable sections.

To build a compilation, you just grab an item on the right and drag it over to your story on the left.  It actually feels quite a bit like you’re an editor preparing an edition of a magazine or newspaper, moving, organizing and curating content to craft your story.  It’s a pretty interesting experience and one that actually makes a lot of tactile sense.

With easy access to the various services you can grab video of an event, your Facebook friends’ shots, your own Instagram shares and Tweets around the event’s hash tag to whip together an easily shareable experience that you can publish out to Storify.

Storify for iPad is a great first attempt to expand the service from its niche service.  It will be interesting to see if this effort pays off in the long run, but even this initial stage of the plan it’s well worth trying out.


February 22, 2012